Talk Branding To Me

Ep 22 Your Brand in the AI Era: How to Get Found by the Right Customers

Sep 16

Your customers are using AI to find services—are you showing up?

In this episode, Jessie and Jaime welcome Melanie Gorman, founder and chief strategist of Crownsville Media, to discuss how AI is changing the way customers are finding businesses and what small business owners need to understand to stay visible.

We explore how your brand connects to AI visibility, what GEO and AEO are, and why traditional search still feeds AI (not the other way around).

Most importantly, we discuss practical ways to position your brand so you don’t lose business and how to leverage AI to reach your ideal clients.

If you’ve been wondering how to position your brand for success in a rapidly evolving digital landscape, this episode will guide you with actionable steps.

Connect with Melanie: Crownsville Media


Most brand problems aren't design problems. They're strategy problems dressed up in pretty colors.

Talk Branding To Me is the podcast for women building businesses who want both: a brand that looks good and actually works. 

Hosted by brand strategists and designers Jaime Wright of Embellished Brands and Jessie Ford of Untethered Design Studio, each episode is an honest, approachable conversation about the real strategy and style behind brands that build trust and stand out.

If you've ever felt like something about your brand is off—even if you can't quite name it—you're in the right place.

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